Thursday, 24 November 2011

Our video's context as opposed to the original

I was having a conversation with Tony, whilst watching the final edit during the editing process. We were quick to realise that we had more of a british influence in our video than Jelluzz's. The original video seemed too 'Americanised', with the whole club scene, dancers and was heavily under the influence of a champagne bottle. In a typical London night out to a club, spirits and beers are commonly drank. He didn't seem to represent what the London night life was about. Our video contextualises with shisha bars, which are in majority in London, places such as, Edgware Road are reknowned for this smoking activity, we had a wine bottle, instead of the champagne bottle. Which went well in the shisha lunge, as the red filter lighting worked well with it.

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